Member survey gives direction for the Chinook Group
A few weeks ago we gathered your input to see how our group can grow to meet your expectations. Below are the results from the survey. We will take this into consideration as we expand with our new board. As a side note, many of you wanted to use different mediums to gather information from us, so below are the links to our other social media sources. Thank you to all who participated! It really helped give the Sierra Club Chinook Group some direction.
Results
The survey was conducted over a two-week period in June/July 2012. It was sent to our entire newsletter list of 700 people; the response rate was 11.4%.
69% of replies were not from members; they were non-members because:
- 38% don’t know how to become a member
Wanna know? You can join us right here! - 33% the group is not active enough
- 15% don’t live close enough
- 10% are not interested in a membership
- 2% the membership fee is too high
What respondents want to see more of:
- 36% educational outings
We count guided hikes, animal observations, clean-ups and field trips to facilities like the recycling centre as educational outings. Let us know in the comments below what else you would like to see. - 29% more speakers
- 17% more hikes
- 13% more workshops
Any specific topics you would like us to cover? Tell us in the comments below.
What respondents want to see less of:
- 74% nothing
We are glad to hear that since we are still in the early stages of growing our activities. Now that our outings program is better established we will increase the ways you can get involved with the group. - 9% hikes
- 7% workshops
- 7% speakers
- 1% educational outings

